The importance of .99 cents
I read about this from Money Magazine and here's some info from consumerist.com regarding price codes:
Sears: 99: regular 98: No coupons or sales 88: closeout 97: clearance/discontinued 93: refurb/open-box
CircuitCity: 98: local price match 97: open box item 96: limited stock item, either oop (out of production) or so new that supplies are not regular yet 95: clearance oop product
OfficeDepot: Prices not ending in 0,9 or 5 are final markdowns.
Target: 9: full price 8: clearance 4: final markdown
RadioShack, Gap, many retailers: 7: final markdown
1 Comments:
I remember an old TV show back in the day where a character wanted to invent a 99 cent coin cuz there were so many items that cost xx.99. He was all excited about it until another character asked him, "What about tax?"
I thought that was pretty funny, but I forget what show that was.
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